Jul 16, 2025
Jul 16, 2025
Accord named Agency of the Year at the 2025 Travel Marketing Awards
Accord named Agency of the Year at the 2025 Travel Marketing Awards
Accord named Agency of the Year at the 2025 Travel Marketing Awards
Sally Winfield
CEO
Sally Winfield
CEO
Sally Winfield
CEO
Accord Marketing has been crowned Agency of the Year at the prestigious 2025 Travel Marketing Awards, recognising a year of bold ideas, strategic growth, and outstanding results.
Accord Marketing has been crowned Agency of the Year at the prestigious 2025 Travel Marketing Awards, recognising a year of bold ideas, strategic growth, and outstanding results.
Accord Marketing has been crowned Agency of the Year at the prestigious 2025 Travel Marketing Awards, recognising a year of bold ideas, strategic growth, and outstanding results.
From headline-grabbing campaigns and high-impact creative to trailblazing thought leadership and client wins, the agency raised the bar across every part of its business.
A newly strengthened leadership team saw Maria Payne appointed Managing Director, alongside Dan Ward as Digital Director and Matt Price as Head of Client Services, a dynamic trio driving innovation and momentum throughout the agency.
It was also a record-breaking year for new business, with Accord welcoming a series of iconic travel brands to its portfolio, including Fred. Olsen Cruise Lines, Sandals, Jules Verne, Wild Frontiers, and Travel Republic.
Thought leadership remained a cornerstone of the agency’s success, marked by the launch of three flagship publications:
No Such Normal 2024 explored dramatic shifts in the media landscape,
Don’t Call Me Old! Challenged outdated stereotypes around the over-50s,
Holiday Horizons revealed how modern travellers research and book their holidays.
From headline-grabbing campaigns and high-impact creative to trailblazing thought leadership and client wins, the agency raised the bar across every part of its business.
A newly strengthened leadership team saw Maria Payne appointed Managing Director, alongside Dan Ward as Digital Director and Matt Price as Head of Client Services, a dynamic trio driving innovation and momentum throughout the agency.
It was also a record-breaking year for new business, with Accord welcoming a series of iconic travel brands to its portfolio, including Fred. Olsen Cruise Lines, Sandals, Jules Verne, Wild Frontiers, and Travel Republic.
Thought leadership remained a cornerstone of the agency’s success, marked by the launch of three flagship publications:
No Such Normal 2024 explored dramatic shifts in the media landscape,
Don’t Call Me Old! Challenged outdated stereotypes around the over-50s,
Holiday Horizons revealed how modern travellers research and book their holidays.
From headline-grabbing campaigns and high-impact creative to trailblazing thought leadership and client wins, the agency raised the bar across every part of its business.
A newly strengthened leadership team saw Maria Payne appointed Managing Director, alongside Dan Ward as Digital Director and Matt Price as Head of Client Services, a dynamic trio driving innovation and momentum throughout the agency.
It was also a record-breaking year for new business, with Accord welcoming a series of iconic travel brands to its portfolio, including Fred. Olsen Cruise Lines, Sandals, Jules Verne, Wild Frontiers, and Travel Republic.
Thought leadership remained a cornerstone of the agency’s success, marked by the launch of three flagship publications:
No Such Normal 2024 explored dramatic shifts in the media landscape,
Don’t Call Me Old! Challenged outdated stereotypes around the over-50s,
Holiday Horizons revealed how modern travellers research and book their holidays.
To further engage and inform clients, Accord introduced a suite of new content formats, including the ACCORDing to Us newsletter, Accord Bites, and What’s Up With -snackable, insight-driven updates, designed for the modern marketer.
Accord’s profile continued to rise through high-profile speaking engagements, including the Silver Marketing Association Summit, Cruise Trade News Cruise Summit, and a co-hosted travel insight event with Channel 4.
The agency also maintained its position as a top-tier digital partner, retaining Google Premier Partner, Microsoft Select Partner, and Meta Business Partner status - proof of consistent excellence in strategy, execution, and performance.
To further engage and inform clients, Accord introduced a suite of new content formats, including the ACCORDing to Us newsletter, Accord Bites, and What’s Up With -snackable, insight-driven updates, designed for the modern marketer.
Accord’s profile continued to rise through high-profile speaking engagements, including the Silver Marketing Association Summit, Cruise Trade News Cruise Summit, and a co-hosted travel insight event with Channel 4.
The agency also maintained its position as a top-tier digital partner, retaining Google Premier Partner, Microsoft Select Partner, and Meta Business Partner status - proof of consistent excellence in strategy, execution, and performance.
To further engage and inform clients, Accord introduced a suite of new content formats, including the ACCORDing to Us newsletter, Accord Bites, and What’s Up With -snackable, insight-driven updates, designed for the modern marketer.
Accord’s profile continued to rise through high-profile speaking engagements, including the Silver Marketing Association Summit, Cruise Trade News Cruise Summit, and a co-hosted travel insight event with Channel 4.
The agency also maintained its position as a top-tier digital partner, retaining Google Premier Partner, Microsoft Select Partner, and Meta Business Partner status - proof of consistent excellence in strategy, execution, and performance.
“This award is a powerful testament to the talent, commitment and creativity of our team. In a year of change and opportunity, we stayed bold, stayed focused, and stayed true to what makes us different: strategic thinking, brilliant ideas, and a deep understanding of what today’s travel brands need to thrive.”
— Maria Payne, Managing Director.
“This award is a powerful testament to the talent, commitment and creativity of our team. In a year of change and opportunity, we stayed bold, stayed focused, and stayed true to what makes us different: strategic thinking, brilliant ideas, and a deep understanding of what today’s travel brands need to thrive.”
— Maria Payne, Managing Director.
“This award is a powerful testament to the talent, commitment and creativity of our team. In a year of change and opportunity, we stayed bold, stayed focused, and stayed true to what makes us different: strategic thinking, brilliant ideas, and a deep understanding of what today’s travel brands need to thrive.”
— Maria Payne, Managing Director.
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Discuss your next project with us...
To learn more about what we can offer and how we can work together, we’d love to hear from you.
London
Accord Marketing,
1 Waterhouse Square, London EC1N 2ST.
South-West
The Node, 1 Enterprise Road,
Roundswell, Barnstaple,
Devon EX31 3YB.
All enquiries
02072 712 481
Assume nothing.
Discuss your next project with us...
To learn more about what we can offer and how we can work together, we’d love to hear from you.
London
Accord Marketing,
1 Waterhouse Square, London EC1N 2ST.
South-West
The Node, 1 Enterprise Road,
Roundswell, Barnstaple,
Devon EX31 3YB.
All enquiries
Discuss your next project with us...
To learn more about what we can offer and how we can work together, we’d love to hear from you.
London
Accord Marketing,
1 Waterhouse Square, London EC1N 2ST
South-West
The Node, 1 Enterprise Road,
Roundswell Barnstaple,
Devon EX31 3YB
All enquiries
020 72712481