While some view it as quirky and playful, Comic Sans is, for many, a symbol of bad taste and amateurism in typography.

The marketing industry is no stranger to initialism: SEO, PPC, OOH… they’re hardcoded into our everyday lives. Today, we share what you need to know about one of these three-letter powerhouses: CRO.

Accord Marketing is proud to announce a strategic partnership with Infinity, the world’s leading call intelligence provider. This collaboration will allow our clients to better understand customer journeys, optimise marketing campaigns, drive sales performance and improve customer experiences.

James, our Production Executive, plays a pivotal role in ensuring the seamless execution and timely delivery of our clients' print advertising campaigns.

Accord Marketing proudly announces the appointment of two Associate Directors to its Board - Jasman Ahmad, Strategy Director, and Richard Anderson, Creative Director.

As marketers, we need to understand that, for our campaigns to work, we must cut through that noise. We must show consumers the most relevant message at the right time to stand out from the crowd.

Christy, our Senior Paid Digital Specialist, adeptly navigates the digital landscape, utilising her expertise to optimise campaigns for maximum impact and ROI, ensuring our clients achieve their goals efficiently.

Despite the economic backdrop, post-Christmas fatigue has always been a perfect storm for travel advertising. It is a time when most Brits are staying in, saving energy, and dreaming longingly of sunnier climates