Accord Intelligence

Introducing our platform of AI enhanced services.

Combining the expertise, experience and insight of our award-winning team with our suite of technology, helping you achieve your objectives in a changing landscape.

Planning

Planning

• Brief intelligence - transform inputs into structured service briefs, to speed up brief to kick-off. • Forecasting - Budget scenario planning, utilising historic and immediate data points. • Trend mapping - Scanning cultural, seasonal, social and user trends to get ahead. • Competitor analysis - Inform smarter positioning and identify gaps to building stronger campaigns.

• Smart keyword engine - clustering and mapping intent and opportunity, reducing waste and maximising scores. • GEO/LLM visibility - Optimise client content for AI-powered search results . • AI Search content - Optimise semantic search relevance, Source of truth, AI overview and competitor reviews. • Real-time bid management - Deploy AI strategies that adapt to conversion signals, audience shifts and competitor activity.

Content

Content

• Brand voice - Train AI to generate on-brand copy at speed, from short to long-form articles, with built-in tone guardrails. • Data based planning - from performance data to audience signals and seasonality - informing and mapping content plans. • Ideation and outline - speed up the process from planning to publishing with informed and technically structured content concepts. • Brand compliance - scanning output for brand consistency, regulatory compliance

Performance

Performance

• Qualitative insight sythesis - Analysis deeper free text datasets such as reviews, responses, social listening at scale - surface insights and feed messaging. • Quantitative diagnostics - Allowing us to go much deeper than dashboard metrics to interrogate combinations, variations and pacing providing performance insights. • CRO and landing page intelligence - utlising AI to hypothesise and aid testing at greater and deeper scale. • Audience signal consolidation - allowing us to move at greater scale to utlise 1st and 3rd party signals to gain advantage in digital campaigns.

Studio

Studio

• Generative asset production - Produce campaign imagery, video edits reducing production time and cost. • AI Creative concepting - Accelerate the phase with AI-powered moodboards, concept variants and storyboard generation. • Dynamic creative - Allowing creation at scale of variants and audience targeted creations realtime. • Adaptation and retouching - eliminate manual production bottleneck - resize, reformat, retouch and adapt existing creative assets.